Digital Channels Manager

Job Advert Skip to main content Cookies on NHS Jobs We've put some small files called cookies on your device to help us make improvements to our site. To improve our site we'd also like to use cookies which will send information to Google Analytics. You can read more about our cookies before you choose. Accept analytics cookies Do not accept analytics cookies Jobs Menu Sign in Create an account English Cymraeg Menu Close menu Search Sign in Create an account Display in Welsh (Cymraeg) Search Sign in Create an account Display in Welsh (Cymraeg) BETA Your feedback will help us to improve this service. The NHS Alliance Digital Channels Manager The closing date is 04 November 2026 Apply for this job Job summary The Digital Channels Manager plays a lead role in overseeing the organisations digital channel infrastructure and delivering a strategy that optimises the website, social media and email marketing. The postholder manages key relationships with external suppliers including our website agency, email marketing platform and social media management system and oversees the delivery of a digital roadmap centred on achieving business goals. With a strong focus on user experience, engagement, continuous improvement and digital innovation, the digital channels manager provides strategic advice to optimise and grow the organisations channels. Adept at project management, the postholder delivers major digital initiatives, working closely with internal and external stakeholders to deliver projects on time, to budget and to specifications. Working closely with the senior digital channels officer, the postholder builds digital capability across the organisation, providing technical advice, best practice guidance and training. They also ensure that digital data analysis is shared and acted upon, and maintain digital policies and procedures to incorporate best practice. The postholder also line manages the senior digital channels officer. Main duties of the job As a Digital Channels Manager, you will: Shape and improve our website, email and social media channels. Lead relationships with digital suppliers and platform providers. Deliver a user-focused digital roadmap aligned to organisational priorities. Maintain robust digital processes, policies and governance. Build digital capability across the organisation through training, support and insight. About us The NHS Alliance is committed to promoting a diverse and inclusive environment for our staff. A place where we can all be ourselves and succeed on merit. We offer a range of inclusive employment policies including family friendly policies and flexible working and we have range of channels to support staff from different backgrounds including our staff networks. The NHS Alliance is committed to being a flexible employer. We understand the value and benefit to our employees being able to work flexibly and our agile working principles are designed to empower our people to work with optimal flexibility and minimal constraints to support a work life balance and take care of employee health and wellbeing. You will receive an excellent benefits package, including 30 days annual leave (plus bank holidays), pension scheme, cycle to work scheme, salary sacrifice schemes and travel season ticket loans. Details Date posted 23 October 2026 Pay scheme Other Salary £46,822 a year Contract Permanent Working pattern Full-time Reference number NHS1245140 Job locations 2nd Floor, 18 Smith Square Westminster, London SW1P 3HZ United Kingdom 2, The Calls, Leeds Leeds LS2 7JU United Kingdom Job description Job responsibilities Day-to-day management and strategic continuous improvement of digital systems, specifically focused on website, email marketing and social media channels and management systems. Manages relationships with key suppliers, overseeing technical support, continuous improvement and strategic development work; also acts as product owner the website, email marketing platform and social media ma